Online Review – Reputation management

Attract More Reviews With Review Management Services

A growing number of consumers research products and companies online before making a purchase.

Having business pages on social media and online platforms will allow you to reach new customers, drive traffic to your website, and increase sales.

But to attract customers, you need to have a system in place for managing and responding to reviews.

With online review management services, our team of reputation management experts will evaluate your online presence and implement a review management strategy to take your business to the next level.

Are you ready to start making the most of customer reviews? Contact us online to chat with an experienced strategist from our team.

We get it — sometimes you want to speak straight to the source. To speak with a Digital Marketing Specialist about our marketing services, feel free to give us a call at:

888-256-9448

Why Should You Manage Reviews ?

No matter your industry, managing and responding to reviews should be an integral part of your online presence. Bad reviews can taint your reputation, so taking the time to encourage positive reviews and respond to negative comments is important.

People can post reviews on a number of online platforms, including Google, Facebook, Yelp, and even your own website. And reviews can make or break your company since so many people search for online reviews before making purchases.

Understanding how to manage and respond to both positive and negative reviews is crucial for the success of your business.

Why use online review management services?

Whether you’re a local business, expanding franchise, or mid-sized company with an international reach, online review management services offer several benefits. Why? Reviews are a core part of today’s marketplace, with 80 percent of users citing reviews for changing their minds about a purchase.

That’s why we’ve compiled few of the most compelling reasons to invest in online review management:

1. Expand your unique selling points

One of the most impactful results of professional online review management is that it expands your unique selling points (USPs). By earning more authentic reviews, as well as feedback, from your customers, you’re demonstrating the value of your business to the market.

Feedback from your clients also allows you to remedy weaknesses in your services or products. If you provide HVAC services, for example, and clients cite that technicians arrive past the scheduled appointment time, you can work to resolve the issue.

2. Maximize your team's time

Another benefit of professional online review management services is they maximize your team’s time. No matter your industry, your company must invest in monitoring online reviews. Whether that’s through an in-house team member or an outside agency, you need to manage your online reputation.

By partnering with an online review management company, like WebFX, you can optimize the time of your team. That allows them to focus on high-priority tasks that demand their unique expertise. They can also bypass the additional training that comes with online review management.

3. Enhance your SEO strategy

In today’s digital world, it’s essential to have an online presence. Whether you’re a brick-and-mortar business or ecommerce store, people use the Internet to research, find, and compare companies. In fact, 80 percent of users start their product research online.

That’s why it’s critical to establish an online presence, as well as grow it — which is why more companies are investing in search engine optimization (SEO). What is SEO? It’s an umbrella of strategies that improve your ranking in organic search results.

Whenever you search for something, whether it’s for the latest iPhone or the newest shipping regulations, you’re given a list of paid search results and organic search results. While you can invest in paid search or pay-per-click (PPC) ads, it’s essential to have an SEO strategy.

4. Build your social following

With 74 percent of users relying on social media for advice about their purchase decisions, it’s surprising that only 26 percent of companies use social media in their business strategy. That means a lot of businesses — including your competitors — miss out on the benefits of social media.

A few of the perks that come with a social media presence include: